The Pakistan Fashion Design Council (PFDC), commenced the 20th consecutive fashion show on Thursday. PFDC, in collaboration with Sunsilk presented an extravagant show fit to meet international standards. This year PFDC also collaborated with the Trade Development Authority Pakistan to further the channel of communication with international buyers while portraying a positive image of Pakistan […]
PFDC
PFDC’s fashion week is here
The most awaited fashion week of the year is happening now, brace yourself for the biggest fashion week as it’s just the beginning and there are two more days to go. Yes, undoubtedly PFDCs20th fashion-week, Sunsilk’s Fashion edition 2019 is happening from 11th to 13th April from 6pm onwards at Nishat Emporium in Lahore. The […]
‘It all began when Nilofer Shahid allowed me to direct her show’
Twenty-five years of HSY; talk to us about your journey. What has it been like? It has been nothing short of a rollercoaster ride. Since my early teens, I was attracted to fashion, whether it was modelling, choreography or design. In my 25 years, I’ve worked with some of the finest in the industry whether […]
Designer line-up for PSFW ’19 announced
The PFDC Sunsilk Fashion Week (PSFW) celebrates its 12th consecutive fashion week, from April 11-13, 2019. Being the pioneers in the business of fashion, Pakistan Fashion Design Council (PFDC), collaborates with Trade Development Authority Pakistan, with the first venture, TEXPO exhibition in Lahore. This is a collaborative effort to not only boost the exports of […]
PFDC Fashion Week kicks off in Lahore in a three-day run
Pakistan Fashion Design Council’s (PFDC) 11th Fashion Week has kicked off in Lahore on Friday. The show runs in a three-day event from the 9th of March to 11th of March and opened with a new segment dedicated to the curation and projection of indigenous craft, in collaboration with jewellery designer, Raema Malik. Designer names who […]