A new consumer study has revealed that financial scams remain a major concern in Pakistan, with 55% of respondents reporting that they experienced fraud during the past year. At the same time, digital shopping habits continue to evolve rapidly, as 82% of consumers said they now use artificial intelligence tools to support their online purchasing […]
AI shopping
Google expands AI-powered virtual apparel try-on for shoppers
Google announced on Wednesday the expansion of its Virtual Apparel Try-On feature, aiming to deliver a smarter and more personalized shopping experience for online consumers. The AI-powered tool allows users to see how clothing items would look on them before making a purchase, helping to reduce uncertainty and boost confidence. This feature is part of […]